Everything LINA does — AI translation that learns your brand voice
The full picture — from brief to export, across every market, in every brand voice.
Three translation modes
Translation, Localization, Transcreation
One platform, three levels of adaptation — so the right mode is applied to the right content, every time.
Translation
Converts source text into the target language word-for-word, preserving structure and meaning. No cultural adaptation. Formatting stays intact.
Use when accuracy is non-negotiable
Localization
Adapts content to fit the cultural context of the target market. Adjusts references, formats, and phrasing so the content feels native — not translated.
Use when local relevance matters
Transcreation
Recreates the message for emotional impact in the target language. May use different metaphors or structures while staying within brand guardrails.
Use when the feeling must transfer
The intelligence behind every output
Brand DNA
LINA learns your brand once, then applies it consistently — across markets, channels, and languages. Brand DNA is the knowledge layer that makes every output sound like you.
Style Guide
Defines tone, voice, and grammatical rules per language. Applied automatically to every output so the brand sounds consistent, not generic.
Your tone of voice, in every language
Terminology
A hard constraint database. Mandatory brand terms are always included. Forbidden words are always blocked. No exceptions.
Zero wrong words in final outputs
Adaptive Memory
Stores approved translations and human edits. Applies them to future content automatically. Once a correction is approved, LINA won't repeat the mistake.
Rework decreases over time
Approval & Governance
Changes to style guides, terminology, and memory don't go live automatically. They require review and approval from the designated admin before taking effect.
No unreviewed changes to brand knowledge
Rule Distribution
Every brand has a rule budget. The org admin decides how it's split across Brand, Market, and User levels — so local teams have room to adapt without overwriting global standards. Change the allocation anytime as your brand evolves.
Room for global standards and local nuance
Rule Priority
When rules contradict — a market guideline that differs from a brand standard, for example — LINA needs to know which one wins. Set the priority order once: Brand, Market, or User first. Every translation follows the same rule.
Predictable output when rules disagree
From brief to export, without gaps
Workflow
A guided flow that captures context up front, routes content to the right market, and turns every human edit into future improvement.
Guided Translation Flow
A step-by-step process — Context → Market → Input → Review → Export — that captures purpose, audience, and channel before the first draft. No blank canvas, no fragmented handoffs.
Better context = better first draft
Market & Language Routing
Routes content to the correct market-level Brand DNA. Swiss German and German are treated as separate markets, each with their own rules.
No content sent to the wrong market
Review & Edit
Side-by-side source vs. translated view. Users edit directly or give the AI written revision instructions. Every accepted edit feeds back into Adaptive Memory.
Human review that also trains the system
Refine a Line
Select any line and ask LINA to rewrite it — shorter, punchier, more formal, on-brand. No need to redo the whole output to fix one sentence.
Targeted edits without starting over
Channel-Aware Output
Tailors output to the platform it's going to — social, email, web, UI. Applies character limits and formatting conventions. Eliminates manual resizing.
Output that fits the channel, not just the language
Fast when you need it, safe by default
Speed & Trust
Built for marketing timelines and enterprise expectations — so you can move fast without giving up control of your content.
Minutes, not days
Get a first on-brand draft in minutes, not the days it takes to brief, translate, and review the traditional way. Review and refine in the same session.
Campaigns ship at the speed they're planned
Your content stays yours
Your inputs, edits, and Brand DNA are not used to train public models. Data is processed securely and stays inside your workspace.
Use AI without leaking your brand
File formats & export
Bring content in and take it out in the formats your team already uses. No conversion friction between LINA and the rest of your stack.
Fits the formats you already work in
Built to fit into how you already work
Fit & Scale
Designed for teams that run multiple brands, markets, and tools — without forcing everyone into a new way of working.
Role-Based Access
Four access levels: Organisation, Brand Admin, Market Admin, and Contributor. Each level controls what a user can see, edit, and approve within their scope.
The right people control the right things
Brand & Multi-Market Setup
Structured around Brands, each with their own markets, users, and Brand DNA. Multiple brands can run under one organisation without data or knowledge crossover.
Separate brands. Separate rules. One platform.
Integrations
Connects to the tools already in your workflow. Content moves in and out without manual copy-paste.
No extra steps to move content in or out